DEVELOPER SERVICES
Heather will assist developers create, market, and sell new home developments. Tailored to each project, her complex process is constantly being improved and revised as the market shifts and trends change. It is customized for each development based on a wide variety of factors that include market conditions, location, demographics, community style and pricing.
Heather engages in discovery sessions with each developer client to understand the development team’s goals, such as financing requirements, sales absorption vs price sensitivity, and communication expectations. After a period of investigation and research, she will create a detailed “Project Pitch Plan” that outlines her recommendations for the offering and acts as a guide for the design and pricing teams.
Once the Project Pitch Plan has been accepted, Heather will produce a strategic sales and marketing plan for your project. Her extensive industry knowledge and first-hand on-the-floor sales experience will give you the best chances of achieving the results required.